Gifts for the reader who already has the book

GIFT LIKE
YOU READ IT.

Soft garment-dyed cotton and cozy knits.
Designs for the dragons, courts and fae that own you.

Shop gift picks

Why Magic Merch Emporium?

Customer Joëlle in a purple Monster Book Club tee, mirror selfieJoëlle in Monster Book Club

Made by readers

We read the books before we draw a thing.

Every design starts with a scene, a symbol or a line we loved. If it doesn't feel true to the story, it doesn't make it onto a shirt.

Read slow. Wear it proud.

Two customers smiling in matching Suriel Tea Co corduroy capsSuriel Tea Co caps

A nod, not a shout

Made for the ones who get the reference.

Small symbols, quiet quotes, the inside jokes of your favorite series. The kind of piece another reader spots from across the room.

Find your people.

Customer Jess smiling with her black and gold Fourth Wing mugJess and her Fourth Wing mug

Half of it is the feel

You should love using it, not just owning it.

Comfort Colors® 1717 tees in 100% ring-spun cotton, garment dyed for a soft, lived-in feel. Mugs, blankets and Kindle cases made for every day.

One more chapter. You're in good company.

New arrivals

View all

Straight from the readers

The readers, reviewed.

Honest words and photos from the people who wear and read our stuff.

Explore all customer reviews